• Piret is the founder of Finsa and is heading the financial services. Piret is also member of the supervisory board of AS Tallinna Lennujaam.

  • Piret’s previous experience in finance includes investment banking as well as financial management of large corporates which gives a combined view on management of daily work processes as well as the expectations of stakeholders and financiers.

  • Experience as CFO of Starman (2009–2017) and Bigbank (2006-2009) envolved a lot more than just counting the financial results. Piret’s and the finance team’s active role in development of services and products, entering new markets as well us multiple M&A and financing transactions, bringing the quality of financial and managerial accounting and analysis to a new level supported multiplying both companies’ sales and profitability figures.

  • Capital raisings and cross-border M&A were Piret’s areas of expertise in investment banking (2002–2006 HSH Gudme Corporate Finance Oy, 1995–2002 Trigon Capital).


  • Marin is the head of accounting services in FINSA. With years of experience as an auditor and director of finance, she makes sure that clients’ cleverly constructed and automated accounting systems support the everyday decisions of their managers.

  • Marin also has an earlier experience building up an accounting service in KRM Advisory.

  • Marin’s responsibility as the head of finance at Ambient Marketing was, in addition to her ordinary financial management and accounting work, was restructuring, merger and liquidation of the group’s companies, implementing new project management and accounting software and building up managerial accounting.

  • As an audit manager in EY, Marin was responsible for the audit projects of many clients in the public, production, retail, wholesale, telecoms and other sectors and also worked on team and project management.


  • Kristjan is an advisor in FINSA financial services team. He builds financial management systems for our clients, and also provides help with accounting matters.

  • Prior to joining FINSA, Kristjan has earlier managerial experience in insurance and tech industries. He also worked with early stage companies in Tallinn Creative Incubator.


  • Valdo joined Finsa’s team in 2019 and today serves as a partner for a number of companies keeping control over their financial matters.

  • Valdo has a long working experience in Starman where his responibilities included  creating company’s budget model and yearly budget, developing management accounting models, developing business processes, developing financial models for new business areas, creating monthly consolidated reports and managing purchasing, logistics and warehouse processes.

  • After acquisition of Starman by Elisa, Valdo became the head of purchasing and logistics in the combined company with responsibility for department management, planning and implementing procurement, managing warehouse processes.


  • Christine is a project manager for FINSA’s accounting services. She helps our rapidly growing clients build up their financial systems and offers them support with their everyday accounting.
  • Before joining FINSA, Christine worked as the chief accountant in companies representing a number of branches of industry. She also automated accountancy and implemented accounting programmes and managerial accounting.


  • Ulvi is a project manager for FINSA’s accounting services. Before joining our team, she worked for many years as the chief accountant in the Estonian subsidiary of a large international concern. As such, she is a past master at closing out months using cleverly constructed accounting systems and generating value for a company’s managers and owners through prompt and precise financial reporting.